Market Development Director
Company: Fresenius Medical Care
Posted on: February 23, 2021
In coordination with regional and area management, and under the
direction of the VP of Market Development, responsible for the
development of new business opportunities within the assigned
territory to meet the Business Unit and Division goals for
treatment growth. Focuses on same store growth, de novo projects
and the development of relationships with local market
nephrologists to ensure clinical experiences treatment growth at or
above market standards. Provides leadership in formulating,
representing, and implementing, at the territory level, the
Corporation's goals and objectives regarding the treatment growth
initiative. PRINCIPAL DUTIES AND RESPONSIBILITIES:
- Identify and follow up leads for potential acquisitions,
development of new business opportunities through de novos, and
support establishment of new modalities within existing
- Prepare feasibility reports, competitive demographic analyses,
Profit & Loss forecasts, etc. and make recommendations for a
business case for growth and development opportunities. Assist in
the demographic analysis of growth opportunities and new projects
within the Market Development territory.
- Assist Physician Strategies department in the acquisition
process by acting as a resource for information regarding target
identification, initiation of contacts, follow-up on leads,
presentations, data collection to guide financial modeling and
proposal generation, plan and implement negotiation strategies,
follow through to closing.
- Develop and maintain relationships with clinical affiliated and
non-clinical affiliated nephrologists to recognize growth
opportunities for the Business Unit.
- Participate in local and national renal meetings, (e.g. ASN,
NRAA and subchapters) and nursing home association meetings as
appropriate to develop new relationships and leads for possible
contracts. Provide consultation and assistance to the Market
Development VP as follows:
- Create and implement local treatment growth market plans and
initiatives in collaboration with BU Operations.
- Develop sound business relationships with physician groups to
facilitate treatment growth objectives.
- Represent the company in relations with nursing homes,
hospitals and physician groups focusing on improved communications
and addressing mutual business concerns as requested by RVP's and
VP of Business Development.
- Develop close relationships and communications with Regional
Vice Presidents, Area Managers, the Physician Strategies and
Managed Care Departments to implement growth initiatives within the
- Assist in developing new business opportunities that contribute
to the overall FMCNA strategic plan.
- Identify and generate local opportunities for treatment
- Review and analyze financial statements when necessary.
- Other duties as assigned. Additional responsibilities may
include focus on one or more departments or locations. See
applicable addendum for department or location specific functions.
PHYSICAL DEMANDS AND WORKING CONDITIONS :
- The physical demands and work environment characteristics
described here are representative of those an employee encounters
while performing the essential functions of this job. Reasonable
accommodations may be made to enable individuals with disabilities
to perform the essential functions.
- Day to day work includes desk and personal computer work and
interaction with patients, facility staff and physicians.
- Requires travel between assigned facilities and various
locations within the community. Travel to regional, business unit
and corporate meetings may be required. EDUCATION : Bachelor's
Degree required; Advanced Degree desirable EXPERIENCE AND REQUIRED
- A minimum of 5 - 8 years' experience in sales and sales
management or senior management within healthcare, preferably the
- Demonstrated ability to write proposals and negotiate
contracts, create local marketing plans and manage geographically
diverse business interests.
- Business development knowledge from evaluation through
integration and implementation.
- Ability to work with and include all levels of the organization
in the decision making process.
- Strong written and oral presentation skills
- Ability to work independently and strategically to assess
market conditions. EO/AA Employer:
Identity Fresenius Medical Care North America maintains a drug-free
workplace in accordance with applicable federal and state laws.
Find out why Expansion magazine recognized Fresenius Medical Care
for the second consecutive year. Dr. Chih-Hu recognized for
Outstanding Service Award for biotech Research Manager in Dialyzer
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of the pre-employment process, please contact our dedicated Help
Desk for assistance at (855) FMCNAHR. All qualified applicants will
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Keywords: Fresenius Medical Care, Yonkers , Market Development Director, Executive , Nyack, New York
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